Marketing Consultancy

Uncover Growth With Our Range Of Consultancy Solutions

Tailored Strategies for Growth, Impact and Transformation

Marketing challenges are unique to each business, and at Pink Umbrella, we provide bespoke consulting solutions to help you build, refine, and optimise your marketing efforts.

However we also know that applying proven frameworks and having tried and tested operating procedures enable us to uncover the root cause of your challenges quicker. They make us more efficient, and save you time and money.

Thats why we've developed a core set of approaches to maximise efficiency and impact for our consulting practice clients.

Depending on your business, we would apply one (or overlay several) of the below methodologies, ensuring the best alignment with your challenges, and quickly getting to the root causes.

Strategy:

✅ Building a powerful marketing strategy from the ground up with StrategyFirst.

✅ Building a powerful brand strategy from the ground up with BrandFirst.

✅ Go To Market Strategy (GTM) and new product launches, using LaunchPath.

✅ Building sustainable strategies for long-term growth with GrowthEngine.

✅ Defining your unique advantage and value proposition with MarketEdge.

✅ Building a precise ICP and segmentation strategy from the ground up with MarketFit.

Transformation:

✅ Harnessing AI for smarter marketing and scalable growth using AIAdvantage.

✅ Redefining your marketing team design and organisation for maximum impact with StructurePro.

Optimisation:

✅ Optimise your marketing impact and effectiveness using ImpactCheck.

✅ Review and refine your Marketing Technology for Efficiency & Growth with TechStackIQ.

✅ Optimising Customer Experience, and Journeys for Loyalty & Growth with CX360.

These methodologies have been created using 25 years of Marketing experience combined with the best Marketing methods - they deliver results, in a systematic, efficient way, whilst still being agile enough to flex to your business needs.

Need More Information?

If those solutions don't tick your box, and you are super clear about the challenge, then consider our most popular engagements: Half day CMO Consult, Mini Brand Consult, and Team Structure Consult:

CMO Consult

Half Day: CMO-Level Strategy Review

This intensive session is designed to deep-dive into your strategy, identify opportunities, and provide a clear action plan to move your business forward.

What’s Included:

✅ 4 hour strategy session

✅ 8 attendee spaces

✅ Up to 7 days online support covering pre and post strategy session

✅ Structured immediate win action-list

✅ Campaign roadmap covering the next 1-6 months.

End the engagement with clarity, actions and a roadmap to success.

From £3,500

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Mini-Brand Consult

4 - 12 Weeks: Brand Story and Positioning Consultation Project

Your brand’s story is what sets you apart, builds trust, and attracts the right customers. But clarity is key. This project refines your positioning, sharpens your messaging, and ensures your brand resonates.

What’s Included:

✅ Define Your Value – Competitor analysis, USPs, and customer value mapping.

✅ Know Your Audience – ICP insights, and persona creation.

✅ Refine Your Messaging – Positioning statements, proof points, and content examples.

Through workshops, desk-research, and stakeholder interviews, we’ll bring clarity to who you are, what you stand for, and why your audience should care - so your brand works harder for you.

Note: This is not a rebrand project. If you need to discuss rebranding, contact us.

From £1,800 pcm

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Structure Consult

3 - 6 Months: Marketing Team Design & Optimisation

Aligning your marketing function with business goals is key to scaling efficiently. This project optimises your structure, processes, and talent to drive performance, creativity, and ROI.

What’s Included:

✅ Audit & Analysis – Assess current team, workflows, and capabilities.

✅ Future-Ready Structure – Define roles, responsibilities, and skill gaps.

✅ Process Optimisation – Improve efficiency, collaboration, and output.

✅ Implementation Support – Change management, hiring plans, and roadmap for success.

Through stakeholder interviews, benchmarking, and hands-on support, we design a marketing function that’s built to deliver—now and in the future.

From £2,000 pcm

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