Welcome to
Pink Umbrella
Your Commercial Growth Partners
We help you drive growth, scale your business, boost brand impact, and deliver measurable results - all at a budget that suits you.
We work with you to build strategies and fix problems that create meaningful change, and deliver results.
Our solutions focus on :
Consultancy | Fractional CMOs & CGOs | Marketing Training
25+
Years Growth
Experience
17+
Years Board and Executive Experience
£4m+
Savings Delivered
What We Do
Effective growth isn’t just about ideas – it’s about direction.
We help you cut through the noise with a strategy that’s built around your business goals, resources, and revenue targets. No fluff, just a clear plan that works.
From there, we map out the priorities and support you in making it happen – whether that means upskilling your team or sourcing the right external talent.
Building Your Foundations For Growth
Whether it’s a strategy review, specialist change project eg AI levelling up, or ongoing business transformation, we bring the expertise to help you navigate challenges and hit your targets with confidence.
We assess your growth and marketing performance to identify strengths, gaps, and opportunities to maximise your budget for optimised outcomes.
Our hands-on training helps your team think strategically, strengthen client relationships, and win new business. With half-day or full-day workshops, we tackle key challenges, delivering trained teams, actionable plans, and real impact.
Amplifying Impact
At A Price That Works
Unlock high-growth commercial potential with Pink Umbrella.
Our Founder, Michelle Boland has over 25 years of experience accelerating revenue and building powerhouse brands - she created Pink Umbrella to focus on what she loves to do best, delivering growth and strategic business transformation.
Pink Umbrella's solutions include Fractional CMO (Chief Marketing Officer), and Fractional CGO (Chief Growth Officer) services, alongside strategic business transformation and marketing consultancy.
We work with people who want to grow and improve their business:
- Startup Founders in need of scalable strategies and Fractional growth and/or marketing leadership
- Private Equity groups looking to simplify and streamline marketing strategy for a reduced outlay but with improved results.
- SME owners seeking professional expertise at Board level.
- Enterprise CEO's looking for commercial leadership and strategic business improvement.
Pink Umbrella Marketing offers leadership, consultancy and busines transformation that achieve your growth goals.
Why Choose Pink Umbrella?
Fuelled by proven results – Our strategies have driven millions in revenue growth, cut CAC, and boosted brand visibility. Our business transformation projects have delivered millions of pounds in savings and create cultures of efficacy and efficiency.
Expert across channels – From digital marketing to brand storytelling, GTM innovation and a focus on CX, we bring a full-funnel lifecycle approach to our growth strategies.
Data-driven insights, real-time decisions – Leveraging data to hone targeting, we deliver impactful campaigns with a laser focus on ROI.
What We Can Do For You...
- Increase overall growth, marketing contribution, and revenue
- Lower customer acquisition costs and boost customer lifetime value
- Enhance brand presence across all channels with consistent, effective messaging
- Drive efficient, data-backed marketing decisions
Who We Help...
- Business and charities across B2B, Consumer, SaaS, FinTech, and EdTech.
- Internationals needing GTM and Growth Strategies
- Organisations seeking growth-centric organisational transformation
- Private Equity firms needing growth leadership
Our Consultants
A growing collective of experienced Marketing talent ready to take your business to the next level.
Michelle Boland
FCMO
Managing Director
"Commercial growth and business transformation are the foundation of everything I do.
Helping businesses build and optimise full commercial strategies: clarifying where to play, how to win, and how to scale is the norm. From segmentation and customer experience to proposition, pricing, and go-to-market plans—every lever is aligned to drive real, measurable growth.
My place is at the intersection of marketing, sales, product, and operations - turning insight into action and activity into revenue.
This isn’t surface-level marketing. It’s commercial strategy, executed with precision - and enhanced through the smart use of AI, data, and creativity to drive performance at scale.
Sector Expertise: SaaS, Fintech, EdTech, Ecommerce
Scott Parker
Director
Coming soon
Leilah Tempor
Director
Coming soon
The Benefits Speak For Themselves!
At Pink Umbrella we’re passionate about helping businesses unlock their potential through smart, strategic commercial growth. Whether you’re scaling, navigating change, or looking for fresh ideas, we’re here to provide the expertise, creativity, and energy to make it happen.
Here’s what makes us different:
1
Marketing Expertise
We bring over 25 years of senior marketing experience to the table, having worked with businesses of all sizes to solve challenges, seize opportunities, and drive growth.
- Hands-on leadership from experienced Fractional CMOs, Marketing Directors, CGOs, and Consultants
- A deep understanding of what works - and what doesn’t - at every stage of growth
2
Results That Matter
We’re here to make a real difference to your business, focusing on what drives growth and delivers value.
- Proven success in reducing customer acquisition costs (CAC), building brands, and increasing revenue
- Spotlight on optimisation and efficacy across your business.
- A focus on long-term impact, not just quick wins
3
Strategies That Fit Your Business
We know every business is unique, and cookie-cutter solutions simply won’t do. That’s why we take the time to understand your goals, challenges, and ambitions.
- Tailored growth strategies aligned with your vision and business objectives
- Real-world solutions designed to deliver measurable results
4
Flexible Support,
No Long-term Contracts
Whether you need guidance once a week, a few days a month, or for a specific project, our flexible approach works around you.
- Access board-level growth and marketing expertise without the commitment of a full-time hire
- Scalable services that adapt as your needs evolve
5
AI + Data:
Working As One
We blend data-driven decision-making, creative thinking and the latest AI to craft marketing strategy that’s both impactful and measurable.
- Campaigns informed by real insights, not guesswork
- A balanced approach that combines performance with brand-building
- AI that shapes personalisation, drives efficiencies and gets to the heart of customer needs.
6
A Team That Feels Like Yours
We can be more than just consultants - we can be an extension of your team. When you work with Pink Umbrella, you get a group of experts who are as invested in your success as you are.
- Collaborative, approachable, and always ready to roll up our sleeves
- Specialists in everything from strategy and branding, to digital and martech
Start Your Growth Journey Here!
E-mail: michelle@pinkumbrella.co.uk
LinkedIn: Catch our Founder over there!
Book a no obligation free 30min meeting to discuss your needs here
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